Associate of Science
When you pursue a degree in communications at Hesser College, you will be introduced
to the fundamentals of communications and public relations. This includes developing
a news release and working with the media, creating programs that will benefit the
community, interacting with consumers and investors, managing communications during
a crisis, and event planning.
In addition, your hands-on training can allow you to develop skills in radio and
video production, advertising, and marketing. With the knowledge and technical skills
you acquire, you could increase your appeal to potential employers.
Upon successful completion of the program, graduates are awarded an associate of
science degree.
Program Features
- Opportunity to develop creative skills in programming, news, music selection, media
writing, and video presentation
- A real-world, career-oriented focus
- Instructors working in various fields of communications
- Available externships to gain valuable hands-on experience
Potential Career Opportunities
As a graduate of this program, you may seek future entry-level employment opportunities
such as:
- Guest service representative
- On-air disc jockey
- Assistant marketing director
Courses and Typical Length of Study
The approximate length of study for this program is 60 semester credit hours.
Career
Courses |
Semester
Credit Hours |
|
COMM101
|
Introduction to Mass Media
|
3
|
|
COMM105
|
Introduction to Radio Production/Broadcasting
|
3
|
|
COMM210
|
Media Writing
|
3
|
|
COMM220
|
Media and Public Relations
|
3
|
|
COMM225
|
Broadcast Management
|
3
|
|
COMM298
|
Communications Externship –OR– approved elective
|
3
|
|
ECON105
|
Microeconomics
|
3
|
|
ENGL210
|
Introduction to Journalism
|
3
|
|
MRKT100
|
Principles of Marketing
|
3
|
|
MRKT220
|
Advertising
|
3
|
General Education
Courses |
|
|
GNED101
|
Foundations of Learning
|
3
|
|
GNED201
|
Critical Thinking Workshop
|
3
|
|
ENGL101
|
English Composition I
|
3
|
|
ENGL102
|
English Composition II
|
3
|
|
ENGL105
|
Oral Communications
|
3
|
|
MATH110
|
Introductory Algebra (or higher)
|
3
|
|
NSCI
|
Natural Science course
|
3
|
|
SOCI
|
Social Science course
|
3
|
|
HUMN
|
Humanities course
|
3
|
|
HUMN/SOCI
|
Humanities or Social Science course
(200 level or higher)
|
3
|
Total Credit Hours |
60 |
Program Outcomes
The communications program is designed to prepare graduates to meet the following
outcomes:
- Understand the field of public relations, its history, its current practices and
problems, and the
shape of its future
- Learn to identify key publics and develop strategies to communicate with different
publics
- Understand the job opportunities available in the ever-changing communication
industry
- Learn to recognize the power and influence the media has on our perceptions, attitudes,
values,
knowledge, and actions
- Develop the ability to meet deadlines and work under pressure
- Demonstrate professional competency operating radio, production, and editing equipment
Click these links to view the Advisory
Boards and Board of Trustees.