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Associate of Business Science

An education in radio and video production and broadcasting can lead to a number of exciting career opportunities. At Hesser College, our program includes hands-on training in radio production, video production, and broadcasting. Whether you want to be in front of the camera or behind the microphone, you can gain a broad understanding of the communications industry while developing skills in areas such as:

  • Production planning
  • Media writing
  • Editing
  • Operations

In addition, involvement with the College radio station and externships with the local media can help hone your skills and let you stand out to future employers.

Upon successful completion of the program, graduates are awarded an associate of business science degree.

Program Features

  • Development of creative skills in programming, news, music selection, media writing, and video presentation
  • Field trips to local television, radio, and video stations
  • Available externships in radio and television

Potential Career Opportunities

As a graduate of this program, you may seek future entry-level employment opportunities such as:

  • Radio announcer
  • TV newscaster
  • TV producer
  • TV announcer
  • Broadcast news analyst
  • Radio newscaster
  • Radio producer

Courses and Typical Length of Study

The approximate length of study for this program is 60 semester credit hours.

Career
Courses 		Semester
Credit Hours
COMM101 Introduction to Mass Media 3
COMM105 Introduction to Radio Production/Broadcasting 3
COMM205 Advanced Radio Production/Broadcasting 3
COMM210 Media Writing 3
COMM220 Media and Public Relations 3
COMM225 Broadcast Management 3
COMM250 Introduction to Video Production 3
COMM260 Advanced Video Production 3
COMM298 Communications Externship –OR–
Approved elective 		3
MRKT100 Principles of Marketing 3

 

General Education
Courses 		 
GNED101 Foundations of Learning 3
GNED201 Critical Thinking Workshop 3
ENGL101 English Composition I 3
ENGL102 English Composition II 3
ENGL105 Oral Communications 3
MATH110 Introductory Algebra (or higher) 3
NSCI Natural Science course 3
SOCI Social Science course 3
HUMN Humanities course 3
HUMN/SOCI Humanities or Social Science course
(200 level or higher) 		3

Total Credit Hours
60

Program Outcomes

The radio/video production and broadcasting program is designed to prepare graduates to meet the following outcomes:
  • Demonstrate professional competency operating radio and video production and editing equipment
  • Produce news, public service announcements, commercials, and entertainment programming using
    a variety of radio and video production techniques
  • Learn to recognize the power and influence the media has on our perceptions, attitudes, values,
    knowledge, and actions
  • Understand the job opportunities available in the ever-changing communication industry
  • Develop the ability to meet deadlines and to work under pressure

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